Meet Us

Our Team

Dr. Vicki Betts PhD, MSc

Scientific Lead

Dr. Vicki Betts brings a wealth of expertise in scientific and medical writing, cultivated over a distinguished career in the pharmaceutical industry. Her extensive experience and leadership in medical communications enrich our offerings and strengthen our ability to deliver impactful outcomes.


Expertise Highlights:

– PhD in Biochemistry: Vicki holds a PhD in Biochemistry from Trinity College, University of Dublin, providing her with a solid foundation in scientific research and analysis.

– Diverse Educational Background: In addition to her PhD, Vicki holds a Diploma in Business Management Practice from the National University of Ireland, Galway. She has also completed post-doctoral research at esteemed institutions such as Columbia University, New York, and Moffitt Cancer Research Centre, Florida. Vicki’s commitment to continuous learning is further demonstrated by her Professional Digital Marketing Certification from DMI, Dublin.

– Extensive Industry Experience: With over a decade of experience in the pharmaceutical industry, Vicki has navigated various domains including medical affairs, medical communications, digital engagement, and market access.

– Leadership in Medical Communications: Vicki has spearheaded the development of digital scientific content delivery for multinational pharmaceutical companies, showcasing her innovative approach to communication in the digital age.

– Therapeutic Expertise: Vicki’s expertise spans a wide range of therapeutic areas, including Oncology, Haematology, Neuroscience, Infectious Diseases, and Vaccines. Her profound understanding of these domains enables her to deliver high-quality scientific content tailored to specific audiences.

– Establishment of Affinity Medical Communications: In 2020, Vicki founded Affinity Medical Communications, further solidifying her commitment to advancing medical communication practices.